Google Analytics Setup
Analytics helps review visitor behavior, traffic quality and campaign performance before making decisions.
Compare our Google Ads management packages by monthly ad budget, campaign scope, tracking, reporting and support.
| Package Details | Startup Plan | Growth | Professional | Enterprise |
|---|---|---|---|---|
| Best for | First campaigns and smaller ad budgets | Growing businesses that need regular optimization | Bigger lead generation or eCommerce accounts | Larger accounts with complex tracking and reporting |
| Recommended ad budget | Rs. 30,000 – Rs. 1,50,000 | Up to Rs. 5,00,000 | Up to Rs. 10,00,000 | Above Rs. 10,00,000 |
| Services / websites | 1 service, 1 website | 2-3 services | 3-6 services | 20 services |
| Campaigns | 2-3 campaigns | 2-5 campaigns | 5-8 campaigns | 20+ campaigns |
| Keywords / products | Up to 100 keywords | Up to 200 keywords | Up to 500 keywords | Unlimited products and keywords |
| Ad copies | 10 ad copies | 20 ad copies | 40 ad copies | Unlimited ad copies |
| Ad formats | Search ads, remarketing and video ads | Search ads, remarketing and video ads | Display ads, Shopping ads and app ads | Everything in Professional and advanced campaign support |
| Tracking setup | Conversion setup and Tag Manager setup | Conversion setup and Tag Manager setup | Merchant Center and free landing page support | Analytics setup and HubSpot setup support |
| Reports / meetings | Monthly report and monthly meeting | Bi-weekly reports and bi-weekly meetings | Weekly reports and weekly meetings | Weekly reports with dedicated manager |
| Support | Email support in 24-48 hours | CRM access with WhatsApp support | Priority WhatsApp and direct manager support | Direct manager phone and WhatsApp support |
| Contract duration | 3 months | 3 months | Monthly | Monthly |
| Package pricing | Starts ₹12,000 / mo Approx. $200 | Rs. 35,000 / month Approx. $500 | Rs. 50,000 / month Approx. $800 | Custom Approx. $1,000+ |
| Next step | Ask Low Cost Estimate | Contact Today | Discuss Professional Plan | Request Custom Quote |
A service means a distinct business category or offering. Multiple unrelated services may require separate strategy, campaign structure and budget planning. eCommerce product variations are reviewed separately.
Every package is built around stronger campaign structure, cleaner tracking, better reporting and practical optimization.
Analytics helps review visitor behavior, traffic quality and campaign performance before making decisions.
Market and competitor review helps shape keyword strategy, ad messaging and budget priorities.
Calls, forms, WhatsApp enquiries and sales actions should be tracked so results can be judged properly.
Landing-page quality affects lead cost, conversion rate and overall return from Google Ads.
Email support is available for PPC packages, with higher support levels for larger plans.
Clients can review ad account data, billing, reports and performance direction with clear ownership.
The right plan depends on how many services you promote, how many campaigns are needed, how much tracking work is required and how often you need reporting or meetings.
Short answers for business owners comparing Google Ads cost, agency fee and PPC package value.
A campaign is the main structure inside Google Ads. It can be built for Search, Display, Shopping, Video or other goals depending on your business and advertising objective.
For service businesses, keywords are the searches you want to target. For eCommerce, products are the items advertised through Shopping or Performance Max campaigns.
Every account needs enough ad variations for testing. Smaller plans include fewer ad copies, while larger plans include more copy creation and testing work.
Yes. Conversion tracking is a core part of the setup because it helps measure leads, calls, forms, sales and campaign profitability.
Basic Google Tag Manager setup for standard tracking is included in the packages. Complex tracking may need a separate review.
Google Ads cost is your media spend paid to Google for clicks or impressions. Agency fee is the management charge for setup, optimization, tracking, reporting and support.
It is the suggested monthly media spend range for that package. The ad budget is paid directly to Google and is separate from the package management fee.
A service is one distinct business offering, such as home loans or interior design. A website is one domain being advertised. Unrelated services or additional websites can require separate campaigns, tracking and strategy.
Remarketing reaches people who previously visited your website or interacted with your business. It is used when the account has enough eligible audience data and the campaign complies with Google Ads policies.
Merchant Center stores product information used for Shopping campaigns. Setup support can include reviewing the account, product feed and connection with Google Ads; feed or website problems may require separate technical work.
Landing page support means reviewing the campaign page and recommending or coordinating practical improvements. The exact page work included is confirmed during project review; larger builds, extra pages or development work may be quoted separately.
Reports summarize important campaign results such as spend, clicks, conversions and cost per lead or sale when tracking supports them. Meetings are used to review performance, business feedback and next actions at the frequency listed in the package.
CRM access provides a shared place to follow relevant leads, tasks or account communication when that workflow is included. It does not automatically include a custom CRM build or third-party subscription fees.
HubSpot setup support covers agreed assistance connecting advertising and lead-tracking workflows. Advanced automation, paid HubSpot plans, data migration or custom development are reviewed and quoted separately.
Unlimited items are handled within the agreed services, websites, account structure and reasonable management scope confirmed in the proposal. A major scope change may require a revised plan or quote.
Campaign setup, data collection and optimization need time. The Startup and Growth packages use a three-month term so the team can build, measure and improve the campaigns; Professional and Enterprise are listed as monthly.
You can review Anirup’s refund terms on the refund page. For package-specific refund questions, contact the team before campaign setup starts.
Refund information: review the Anirup refund policy.
Selected client feedback from the current Anirup Google Ads pricing page.

Helpful onboarding, timely coordination and consistent campaign support.Ajmal Khan, honeyallday.com

Strong advertising support with clear responses from the customer’s point of view.NTA Test Series, catestseries.org

Careful campaign handling with practical effort to improve performance.M. Arul Moorthy, davincimediacollege.com
Request a proposal from Anirup Technologies and compare the right PPC package for your monthly ad budget, campaign goals, tracking needs and support expectations.